So let's look at these 14 principles one by one, these 14 principles are for management, management to 2
make sure that your company has a competitive advantages, your company's successes in long term. 3
So that is the purpose of these fourteen principles. 4
And the first principle here is that Create Constancy of Purpose. 5
Any organization should clear the constancy of purpose towards 6
improvement of product or service with the aim to become competitive and stay in business to provide 7
job. 8
So here in this first point what Deming is proposing is that organization should have a long term vision 9
long term purpose rather than just looking at the quarterly report, just focusing on three months profit 10
rather than that organizations need to have a long term vision. 11
Without that vision you really cannot succeed as an organization and the organizations should invest in 12
innovation, training, research with all these things they can improve their competitive position. 13
That's something which all great companies have. 14
So this is the first and the most important thing in these fourteen principles of management.