So talk a little bit about search before I go talk about networking.
Search starts right here, but I made a quick little tip if I want to find Randy and Wooden.
And I know Randy Wooden works for Goodwill.
Look, Randy Wooden, start typing Goodwill.
There he is.
You're not going to type in Adam Smith and I can type in international.
And there he is, international development leader international.
There he is right there.
There's Adam Smith, the company International.
So you play with that search bar, first name, last name, company name.
Wow.
It makes it easier.
But what you want to do, search you click in there and you hit enter.
And it brings you to the search results for everything.
Again, I look for people post jobs, companies, groups, schools, events, courses, services.
Let's all filters is only going to be applicable to a couple of different pieces if I go look for people.
You see that 847 million?
I think I told you that earlier.
People on LinkedIn.
I can look for first level, second level, third level connections.
If you don't know, that means.
Let me clear that up for you real quick.
First level means we're connected.
One of us sent the other an invite and the other said yes.
Second level, we are not connected, but we share mutual connections.
Third level, we're not connected.
We don't have any mutual connections.
And there may be some relevance based on industry or region or or or group or whatever, but that's
third level.
There's another level which is third level, totally removed.
These are people you just can't get to focus on.
Second or first and third will become second and second will become first.
As you work on that, also, you can look for locations.
I can type in anything I want here.
I can type in Atlanta, click in the box.
Teddy Atlanta.
I can go to Atlanta, metropolitan Atlanta, Georgia.
I can type in any words here.
I can type in Peru and go to Lima, Paraguay.
I might might not be saying these words, right, Peru, Illinois, etc., etc., but I can look for
any, any country, any region, any state and even any city by just drilling into a location.
Current company is another one of its own, the top here.
But look, under all filters, all filters is connection.
Connections of I can look for people who are connected to people I already know.
I can look for people who follow a creator.
There's location and current company, but I can also look at past company school.
They went to industry.
There are part of their profile language open to pro bono or join a board if they have these service
categories on their profile.
And then there's the ad hoc keywords where I can type in a first name, a last name, a title or or
different titles, a company name that may not be a real company or LinkedIn at a school that may not
be a real school on LinkedIn.
So lots of filters here for looking for individuals.
One more thing I'll show you if I go look for companies.
Also worth understanding under all filters, I can look for companies in a particular location, in
a particular industry, particular size, who have a job listed.
And this is something that's pretty interesting that doesn't exist in Sales Navigator.
I can look for a company where I have a first level connection.
Pretty good.
If you're doing account based marketing and you want to market companies where you have connections.
So again, you can select any of these filters and narrow this down to the smallest viable audience
before you start working it.