One of the questions that I'm frequently asked is How can I automate some of this connection building
process to consistently grow my network.
For those of you that are a little bit uncertain as to why we're growing these big broad and diverse
networks in the first place let me just say this in the next module we're going to talk about being
able to target people directly on Linked-In that we are not directly connected to but what we need to
do to be able to demonstrate some sort of familiarity to these people is demonstrate that we're connected
to them via other people.
I'm going to park that for that for now and then when you go through too much for an understanding exactly
how to target people from first spotting leads and opportunities and you'll see the templates in later
lectures and you'll understand exactly why we're growing these broad and diverse networks.
One of the best ways to continue your network growth is to join open networking group so here I am at
the home page of LinkedIn and what I'm going to do is I'm just going to search here using this top bar.
But before I start typing I when it comes down I'm going to select groups and then I'm just going to
Typee an open network.
And you can see it's the first thing it's listed open network groups.
It'll take a few seconds to load but when it does it will list a whole load of groups that are full
of open network as are the people who openly connect with anybody very much the same as the people that
we saw on top linked in the previous lecture.
And just to filter this out so I only get the most relevant results for me.
I'm just going to open up my search to English only results.
And once that's filtered through you can see there are 192 open network groups all over here we've can
see uplinked again which we we saw previously that has 140000 members 65000 of which are already in
my network to some degree are the first second and third degree connections.
After that we've got a group with three and a half thousand members there that might be a particularly
active group for example so lots of stuff going on which we can see 44 discussions happening this month
in this particular group.
Then we've got the lawyer an open network and invite me e-mail list.
So again this is a great opportunity for joining a group and the people the members of this group will
try and invite you on LinkedIn certainly got nineteen hundred members.
But again very active discussions this month.
So if we're looking to get into conversations with these people a great group of this would be down
here we have real estate to invest to open networks so niche specific open networks.
So what I suggest you do is you trawl through the search results and look for very broad groups with
large numbers of members like we can see the top linked group appear or look for very active groups
with lots of discussions.
We know we can get into conversations with these people.
And I would also look for very niche networks now you will usually find the more niche the network or
the more specific the network the more active that group pays.
And we can see that here real estate investor or Network a group very active 280 discussions this month
from only seventeen hundred members down here we can see another group with 60000 members in 31000 of
which already in my network.
What's really interesting and important to note here you can see from my broad and diverse network I
have access to a lot of these people already.
Now I'm not a member of any of these networking groups as you can see it says join here join join view
for this one so I can look at that one.
But as you can see I'm not a member of these groups.
I still have access to so many of their members through the first second or third degree connections.
And that's the importance of growing broad networks.
And I will show you exactly what we're going to do with that next.
So what I suggest you do is you join us tonight three four five of these open network a group choose
the ones that you think are going to be most relevant for you.
Once you've done that drop a note in that open network a group let them know who you are put your email
address in there a link to your Profar will be included in that post anyway.
And you know let people know that you're open to connecting.
They will know that in a way because you've joined an open network group and just introduce yourself
to that group and you can literally watch the invites flowing in.
Over time this will not generate you hundreds of thousands of connections in five minutes but what it
will do is it will give you a regular steady stream of new connection requests from people on LinkedIn.
Now even though those people may not be the most relevant to me they will give you access to virtually
everybody else on the platform.
By the sheer virtue of them being open as it means they have lots of connections.
The beauty of these we can tap in to those connections for lead generation Pepsis which we will discuss
in a later module.