So what do these models look like.
He's a typical combined communication model and in this case this would mean somebody wanting to request
with you.
So if someone asks you to connect you may or may not know them so use your spidey sense to judge whether
they're legitimate or not.
So for me personally I except when I connect with absolutely everybody and anybody it doesn't matter
to me who they are.
And so if you maybe a little bit more cautious if you are a little bit more cautious I would advise
you to dial down the caution might be a little bit just because he doesn't just because you don't know
that doesn't mean that they're not worth connecting to.
Step two by default to make it simply except the connection request.
This is where most limiting relationships start and indeed end as we've already discussed.
So what we need to do is send the message or start the conversation and look for an opportunity early
doors and that's where one of those templates in these modules resources will help you set for that
reply or they know you it's that simple so they either reply to the message that you send them or they
ignore the message you send them if they reply.
And then like a reasonable opportunity they try to get them off Linked-In as quickly as possible.
Yes Linked-In is a great great networking tool.
And I've written so much business.
As a result of Linked-In and so many of my other clients in virtually every sector that we've applied
this to but not one penny of business was actually written on Linked In.
We still need to do the face to face meetings the telephone calls the e-mails the sign of the contract.
We still need all of that.
We're not replacing it.
This is just a quick way to get to that first initial meeting a little bit quicker perhaps and try to
get them off Linton as quickly as possible so it's really interesting.
I'll tell you why I'm actually in your neck of the woods at 11 o'clock next Thursday.
Are you free.
Trying and get that initial face to face for a telephone call or even a wife Melanchthon as quickly
as possible and then whatever you agree follow up of course.
So that's the in my model the iPad model is very very similar but kind of in reverse.
And you also want to connect with you and I will use their own judgment to decide if I should respond
to you or if I accept.
And in
observations that link to an exception connects ratio is probably 70 percent so for every collection
request we send in 70 percent of people who replot and that's across the board that's people have absolutely
no idea who we are as well.
So it's relatively high response rates.
I think this is where again most in relationships.
And so what we have to do is send them a message to start the conversation try to add some value to
them and that's what these templates again are going to be for.
If that applies to that original message then great you've got an opportunity to get them offline teens
start building a real conversation around some business needs if they know we can simply leave you or
that you don't have to worry about these people again.
So that's absolutely fine.
If we do agree some sort of meets or whatever then of course follow it up.
That's the band and communications flow process and the outbound communications flow.
It may be a little bit simple for me to tell you how to follow up with sales leads or prospects or inquiries
or anything like that.
But bear with me.
So if we're going to follow up we're usually positioning for a meeting or a call right as we get a wife
from the start building that relationship a little bit more.
If thickset that's you called for the appointment you send the confirmation before the appointment and
then you show up.
Right.
So that's typically how it would work.
However if you follow it for you try to follow up and you try to position from meeting or call and they
declaw and then usually people just go out I find and leave it alone and then they waste that opportunity.
Right.
This important third step is really really important.
Ask them to add you to their mailing list.
Right now tell a whole intimate details and it might at least keep me interested in what you do as a
business.
And I'll do the same.
That fourth step is very very important so Step Three make sure that your volunteering to be added to
their mind and extend their communications first then right at the end of that site and onto the site
and then the first step is feed.
I absolutely do that.
Stick them in your address book stick them in your mind every time you've got any content eating can
be worthwhile sharing with them.
Keep in touch with them and a way keep them on a list of separate people that have declined some sort
of initial meeting with you but still represents an opportunity at some point down down the line.
What we're not talking about here is ringing these people every three months to see if that needs of
challenge.
What we're talking about here is keeping in touch with these people with relevant and timely and interesting
informative communications or the violin getting updates via tweets via e-mail newsletters that you
can send out.
But even if we don't position an initial meeting or a call or something like that from all of our mental
activity it's absolutely imperative that we follow up with them digitally afterwards to remain top of
mind so they can keep remembering who you are.